You'd like to share video campaign metrics with your business partners. You plan to show them the number of times people stop their video ad and the number of times people restart their video ad. To meet this goal, which two rich media metrics from Campaign Manager 360 would you share?

The data points that demonstrate the effectiveness of your social media strategy are known as social media metrics. Metrics are the foundation for continual growth and progress because they help you understand anything from how many people view your content to how much money you make from social media.

How do media metrics work?

Social media metrics are used to analyze data to determine how social media activity affects a business's bottom line. To track activity on social media sites and learn how a brand, product, or business-related topic is regarded, marketers frequently utilize social media monitoring software.

What sort of social media metric would that be?

Engagement, impressions and reach, voice and share of voice, referrals and conversions, reaction rate and time are the most prevalent and frequently significant indicators to consider. You will have a 360-degree view of your social media performance when these are combined.

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Tutorconsortium319 Tutorconsortium319 · Answer 2 · 2022-07-21T14:06:28+02:00

You would provide video replays and video stops.

What do media metrics mean?

Social media metrics are the data points that show how well your social media strategy is working.
Metrics let you understand everything from how many people visit your content to how much money you generate from social media, which is why they are the basis for ongoing growth and success.

How do media metrics work?

Data is analyzed using social media metrics to ascertain how social media activity impacts a company's bottom line.
Marketers typically use social media monitoring software to analyze activity on social media platforms and find out how a brand, product, or business-related topic is perceived.

What sort of social media metric would that be?

The most common and regularly important indicators to take into account are engagement, impressions and reach, voice and share of voice, referrals and conversions, reaction rate, and time.
When these are integrated, you will have a comprehensive understanding of your social media performance.

Learn more about social media metrics here:

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