Which of the following describes bandwagon appeal used in TV ads?
A. reliance on peer pressure to encourage buyers to purchase an item
B. promoting specific appeals that have more to do with lifestyles than with the product’s qualities
C. use of objective language to appeal to a viewer’s logic
D. use of recommendations from real-life people to make a TV ad seem more believable

Question

13-05-2017
English

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Which of the following describes bandwagon appeal used in TV ads?
A. reliance on peer pressure to encourage buyers to purchase an item
B. promoting specific appeals that have more to do with lifestyles than with the product’s qualities
C. use of objective language to appeal to a viewer’s logic
D. use of recommendations from real-life people to make a TV ad seem more believable

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shivanijain4931 shivanijain4931 · Answer 1 · 2022-07-26T06:43:43+02:00

A. reliance on peer pressure to encourage buyers to purchase an item describes bandwagon appeal used in TV ads.

Bandwagon advertising is a marketing approach that expresses the desire of people to miss or belong to their own group. As an advertising technique (or a form of advertising, depending on the practitioner), it relies heavily on emotional appeal to convince people to buy a product or service.

Bandwagon: A common way of promoting this is to try to convince the speaker to accept his view. Otherwise, we are missing out on something really good. Bandwagon technology is often used in advertising. Examples: "This is the wave of the future", "Be the first in your block", "Act now!".

Learn more about bandwagon appeal here:https://brainly.com/question/5396529

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